SEO audit & assessment
Words: 400
SEO
referred to as Search Engine Optimization is the best and free way to get
organic traffic towards the website. It works on different algorithms to get
your site ranked on different keywords. That’s awesome to see your website on
top and getting you high traffic. If someday, you felt a sudden change or dip
in the results and also effected your revenue. Then you just have to put
your website for SEO audit and assessment.
What
is SEO Audit and Assessment?
Taking
an audit of your website’s SEO is the best factor to improve your search
results ranking and also informs you about the factors that are disturbing your
results in SERP’s. So after getting results you must have to get suggestions
from a professional SEO expert. Here are some parts of the SEO assessment:
- Site code assessment
- Web online presence assessment
- Benchmarking
- Technical configuration
- Keywords research and rank
analysis
- Site speed
- Backlinks
All
of the above are the parts that must include in the assessment. After this
audit, your website will start getting results and increased in ranking.
Here
is the little overview of main and basic part of the SEO audit.
- keywords research & Rank
Analysis
This
is the core element of the winning SEO strategy. It’s the basic step for doing
SEO of the website. Keyword research provides you a way to know about the
audience, what they are searching and which are the main quires that will lead
to high traffic. Research keywords having high search volume and also analyzing
the competitor’s websites.
The
rank of your website is also a key factor of the SEO. If any change in the rank
it will get you many changes in your results of revenue.
- Content analysis
After
completion of the keyword research here comes the way to write a story type
article around that keyword. Google makes 3.5 billion searches on a daily basis
which includes content writing. Here are some points that must be remembered in
writing a content:
- Useful and informative
- Credible
- High quality
- Engaging
In
the content analysis, all of these points are get under consideration. Content
analysis is the best way to check which things need changes in your content and
which things are must in
Why
SEO Audit is Important?
An
SEO audit is the best way to identify the flaws and issues in the site. This
helps in choosing the right strategies to implement on the site so that it will
start getting high rank in the SERP’s. It provides a way to improve overall
organic traffic results.
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